Alfa Romeo Durham Special Event

15th to 18th August 2025

Our Alfa Romeo Durham New Car Event is the perfect opportunity to explore the latest models, enjoy exclusive offers, and experience the pure thrill of Alfa Romeo first-hand. Complete your test drive during the event and you’ll also qualify to enter the national Milan getaway prize draw.


Giulia Quadrifoglio

Up to £5,350 Worth of Luxury Extras Included. Exclusive enhancements on select Alfa Romeo Quadrifoglio models.

Availability is limited and specifications vary by chassis. Book your appointment to view and test drive during our 15–18 August New Car Event (or any time up to 31 August 2025). Complete your test drive with us and you’ll be invited to enter the national draw to win a weekend in Milan. T&Cs apply.

Make an Appointment

Giulia Quadrifoglio - Alfa Red
Giulia Quadrifoglio - Alfa Red
Giulia Quadrifoglio - Special Etna Red
Giulia Quadrifoglio - Special Etna Red
Giulia Quadrifoglio - Special Montreal Green
Giulia Quadrifoglio - Special Montreal Green
Giulia Quadrifoglio - Metallic Misano Blue
Giulia Quadrifoglio - Metallic Misano Blue
Giulia Quadrifoglio - Metallic Vesuvio Grey
Giulia Quadrifoglio - Metallic Vesuvio Grey
Giulia Quadrifoglio - Metallic Vulcano Black
Giulia Quadrifoglio - Metallic Vulcano Black
Colour
Solid/Special/Metallic
Alfa RedAlfa RedEtna Red Etna Red Montreal GreenMontreal GreenMisano BlueMisano BlueVesuvio GreyVesuvio GreyVulcano Black Vulcano Black
19" Dark 5-Hole Alloy Wheels





19" Dark Lightweight Alloy Wheels
Anodized Brake Calipers


Red Brake Calipers
Quadrifoglio Leather Sports Seats
Alcantara And Leather Sports Seats
Front grille with carbon fiber insert


Exposed Carbon Fibre Roof





Exterior mirror cover in carbon fibre - set of 2




Key Cover in Competizione TriCoat





Driver Assistance (ADAS L2) Pack
Intelligent Speed Control & Autonomous Driving L2 with Navigation




Stelvio Quadrifoglio

Up to £6,050 Worth of Luxury Extras Included. Exclusive enhancements on select Alfa Romeo Quadrifoglio models.

Availability is limited and specifications vary by chassis. Book your appointment to view and test drive during our 15–18 August New Car Event (or any time up to 31 August 2025). Complete your test drive with us and you’ll be invited to enter the national draw to win a weekend in Milan. T&Cs apply.

Make an Appointment

Stelvio Quadrifoglio Etna Red
Stelvio Quadrifoglio - Special Etna Red
Stelvio Quadrifoglio - Metallic Misano Blue
Stelvio Quadrifoglio - Metallic Misano Blue
Stelvio Quadrifoglio - Metallic Vulcano Black
Stelvio Quadrifoglio - Metallic Vulcano Black
Stelvio Quadrifoglio - Metallic Vesuvio Grey
Stelvio Quadrifoglio - Metallic Vesuvio Grey
Stelvio Quadrifoglio - Special Montreal Green
Stelvio Quadrifoglio - Special Montreal Green

Etna Red Montreal GreenMisano BlueVesuvio GreyVulcano Black
21" Dark 5-Hole Alloy Wheels 21" Dark 5-Hole Alloy Wheels 21" Dark 5-Hole Alloy Wheels 21" Dark 5-Hole Alloy Wheels 21" Dark 5-Hole Alloy Wheels
Red Brake Calipers Black Brake Calipers Red Brake Calipers Red Brake Calipers Red Brake Calipers
Quadrifoglio Leather Sports Seats Quadrifoglio Leather Sports Seats Quadrifoglio Leather Sports Seats Quadrifoglio Leather Sports Seats Quadrifoglio Leather Sports Seats
Electrically Operated Sunroof Electrically Operated Sunroof Electrically Operated Sunroof Electrically Operated Sunroof Electrically Operated Sunroof
Driver Assistance (ADAS L2) Pack Intelligent Speed ControlDriver Assistance (ADAS L2) Pack Intelligent Speed ControlDriver Assistance (ADAS L2) Pack Intelligent Speed ControlDriver Assistance (ADAS L2) Pack Intelligent Speed Control Driver Assistance (ADAS L2) Pack Intelligent Speed Control

Discover More

Alfa Red
Alfa Red
Etna Red
Etna Red
Montreal Green
Montreal Green
Misano Blue
Misano Blue
Vesuvio Grey
Vesuvio Grey
Vulcano Black
Vulcano Black

Test Drive for Your Chance to Win a Weekend in Milan

Join us at Alfa Romeo Durham as we celebrate 115 years of Alfa Romeo’s iconic Italian spirit.
Take a test drive in any new Alfa Romeo model before 31st August 2025 and you could be in with a chance of winning an unforgettable weekend in Milan, Italy, the birthplace of Alfa Romeo.

Request a Test Drive


How to Enter

  1. Book and complete your test drive at Alfa Romeo Durham between 28th July and 31st August 2025.
  2. After your drive, we’ll give you access to our official online entry portal.
  3. Submit your details to be entered into the national prize draw.

Prize Details

One lucky winner will enjoy a weekend getaway in Milan for two, curated by our prize partner, Element London, complete with travel arrangements.

Entry Requirements

  • Open to UK residents aged 18+ only.
  • No purchase necessary.
  • Test drive must be completed at Alfa Romeo Durham within the entry period.
  • One entry per person.

Full Terms & Conditions below

Terms & Conditions: Alfa Romeo 115 Anniversary Event - Weekend In Milan: Terms and Conditions

Background

  1. The promoter is Stellantis UK Limited trading as Alfa Romeo, Pinley House, 2 Sunbeam Way, Coventry CV3 1ND (“Promoter”).

  2. The prize provider is Element London Limited, Unit 9 Featherbed Court, Mixbury, Brackley, England, NN13 5RN (“Prize Provider”).

  3. The prize refers to a weekend in Milan facilitated by the Prize Provider (“Prize”).

Conditions of Entry

  1. This prize draw is open to UK residents aged 18 years or over at the time of entry (“Entrants”) except for employees of Stellantis N.V. group companies, their immediate families and agencies, and the Promoter’s authorised retailers.

  2. By entering into this prize draw, Entrants agree to be bound by these terms and conditions. The Promoter may terminate entry or any Prize awarded if you do not comply with any of these terms and conditions.

  3. To be eligible for the prize draw, Entrants must partake in a test drive of any new Alfa Romeo vehicles at an authorised Alfa Romeo sales retailer between 25 July 2025 to 31 August 2025 inclusive (“Closing Date”). Following the completion of the test drive, Entrants will be invited by their authorised Alfa Romeo sales retailer to enter the prize draw. To enter the prize draw, Entrants are to enter their details on a digital entry form. No entries will be accepted after the Closing Date.

  4. Only one entry is permitted per person.

  5. Valid proof of identification may be required. The Prize will be administered in the name of the Entrant. The Entrant is responsible for providing accurate details; the Promoter will not be responsible for incorrect or inaccurate details provided by the Entrant.

  6. There will be one winner of the Prize (“Winner”) with one accompanying guest only.

  7. No purchase necessary. The Entrant will not be required to pay to enter the prize draw.

  8. The Prize is transferable, to a UK resident aged 18 or over that the Winner may nominate, but non-exchangeable and non-refundable. No cash alternative is available.

  9. The Promoter accepts no responsibility for any costs associated with or not specifically included with the Prize except where expressly provided.

  10. Test drives will be subject to the terms and conditions of the Promoter’s authorised retailers including Alfa Romeo Durham - Croxdale Group where the test drive is taken.

  11. The Promoter reserves the right to cancel, amend, withdraw, terminate or temporarily suspend this prize draw in the event of any unforeseen circumstances or technical reason outside its reasonable control. Except in the case of death or personal injury arising from its negligence, or in respect of fraud, and so far as is permitted by law, the Promoter and its associated companies and agents exclude responsibility and all liabilities arising from any act or default of any third party supplier or from circumstances which are beyond the Promoter’s reasonable control.

Choosing a Winner

  1. One Entrant will be chosen at random by computer process on 8 September 2025 from eligible Entrants (“Winner”). The Winner will be notified within 3 working days of the prize draw by email. Should the Winner (i) not respond within 3 working days; (ii) reject their Prize; or (iii) forfeit the Prize, the Promoter reserves the right to withdraw the Prize and/or select another Winner.

Terms and Conditions of the Prize

  1. The Winner’s Prize and travel arrangements will be managed by the Prize Provider, the appointed agency of the Promoter. The Entrant will be bound by the Prize Provider’s terms and conditions which are available at https://element-london.com/alfa-romeo-promotion-tandc/

Miscellaneous

  1. By entering the prize draw, the Winner agrees and provides their consent to participate in reasonable publicity relating to the prize draw without further compensation. Such publicity may include, without limitation, the Winners’ name and/or image, statements made by the Winner concerning the prize draw and the Prize, and may be used by the Promoter in any media for promotional purposes. The Promoter is not responsible for any posts which the Winner publishes on any social media websites, applications or platforms and the Entrant confirms that such posts are not sponsored by the Promoter.

  2. These terms and conditions, and any instructions from the Promoter, constitute the entire agreement between you, the customer, and the Promoter relating to this prize draw and supersede any prior agreements between you and the Promoter. Any failure or delay by the Promoter in exercising or enforcing, or partial exercise or enforcement of, any right or provision of these terms and conditions shall not constitute a waiver of such right or provision (or waive any further exercise or enforcement) or any other right or provision. If any provision of these terms and conditions is found by a court of competent jurisdiction to be invalid, the parties nevertheless agree that the court should endeavour to give effect to the parties' intentions as reflected in the provision and the other provisions of the terms and conditions will remain in full force and effect.

  3. Entrants may choose to consent to the Prize Provider sharing their personal information and data with the Promoter to be contacted with news, marketing materials and promotion information in accordance with the Privacy Policy of Alfa Romeo: https://www.alfaromeo.co.uk/privacy-policies (“Privacy Policy”). The Entrant can opt out at any time by exercising their rights stated in the Privacy Policy.

  4. The name and county of residence of the Winner may be published or made available upon request after the Closing Date to demonstrate that a valid award has taken place. This information will only be shared in response to a written request to the Promoter marked “Winners’ List” and specifying to which Promotion the request relates. The Winner may object to such disclosure by exercising their rights stated in the Privacy Policy.

  5. These terms and conditions and all matters arising from or in connection with them are governed by English law and the courts of England & Wales will have exclusive jurisdiction in the event of a dispute.